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3 min read

How to create a marketing funnel for a financial B2B SAAS solution using HubSpot

One day I got an email, a company I worked with before was ready to take the next steps and get started with marketing automation. At the end of our previous project I created a plan for them on how they can take their marketing to the next level...

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3 min read

The Importance of Content Marketing in The Modern Decision Making Process

When working with B2B clients there is always one thing that makes them struggle. One hurdle that always seems the hardest to overcome. This is...

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3 min read

B2B marketing for an early-stage startup

Over the past decade of my life as a marketing consultant I’ve been approached by multiple startups for my expertise. Some of them were already...

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3 min read

HBS 4DX for Marketing

It starts with an idea. We’ve all had great ideas on what we want to see or what we want to improve in our marketing strategies, and we start by...

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3 min read

The Value of a Freelance E-Commerce Consultant

Is working with a freelance e-commerce consultant really worth it? I’ve been asked this exact question many times before working with a new client.

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1 min read

What is Customer Lifetime Value

Many businesses today have a marketing strategy that looks to maximize immediate conversions. However, you should also consider what a customer’s...

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6 min read

Google Ads For E-Commerce: A Simple Guide

I can’t count the number of times that I’ve started with a new client, only to find a Google Ads search campaign that is set up totally wrong.

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