My thoughts on business and life

Regular updates and insights

1 min read

The Power of Thoughtful Product Development

I’ve recently noticed more companies taking a slow, but very thoughtful approach to their product development. One of the first companies where I’ve noticed this was Apple. As far as the iPhone goes, they’ve always been known to introduce new...

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1 min read

From Chaos to Cohesion: Systemizing Your Travel Packing

To me the biggest advantage of creating systems is that you only have to think about something just once. After that the system can be used by you,...

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1 min read

Mapping Every Path: The Unexpected Rewards of All-Scenario Planning

This sounds pretty straightforward, right? When I read it first in the book Clear Thinking by Shane Parrish, I thought “Well, thank you for stating...

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1 min read

How much flexibility should you allow for in your planning

As I am writing this post while 38,000 ft up in the air en route to Zürich I’m thinking about how to get better at scheduling. You see, as I was...

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5 min read

Example: What does a basic Inbound Marketing flow look like

Welcome to the wonderful world of inbound marketing, a place where content reaches your audience at just the right time, every time, for all of your...

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2 min read

Creative is the name of the game

When creating a social media campaign I still see a lot of brands making the mistake of doing it “the old way”. They spend months discussing the...

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3 min read

The Art of Shifting Gears

Last week I went to Scotland with my dad, a trip that I gifted him for his 70th birthday because he is a real Scotch enthousiast. Specifically the...

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2 min read

My Review of CitizenM Bowery New York City

I love spending time in New York City every now and then. There are so many reasons to visit New York City, like the world’s best bagels, a night at...

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1 min read

How to add Plausible Analytics event tracking for ConvertKit Forms

Recently I've been on a mission to see if I can get all the analytics I need from my website without using Google or cookies in general. For this...

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2 min read

Navigating the Privacy Era: Measuring the Impact of Google Ads Campaigns

It's no secret that privacy regulations are fundamentally altering the way we approach digital marketing. Navigating these changes can seem daunting,...

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