2 min read
When creating a social media campaign I still see a lot of brands making the mistake of doing it “the old way”. They spend months discussing the different approaches they can take for the campaign, to eventually pick one that they think will work...
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Last week I went to Scotland with my dad, a trip that I gifted him for his 70th birthday because he is a real Scotch enthousiast. Specifically the...
2 min read
I love spending time in New York City every now and then. There are so many reasons to visit New York City, like the world’s best bagels, a night at...
1 min read
Recently I've been on a mission to see if I can get all the analytics I need from my website without using Google or cookies in general. For this...
2 min read
It's no secret that privacy regulations are fundamentally altering the way we approach digital marketing. Navigating these changes can seem daunting,...
1 min read
This week I received a marketing email from SuitSupply that I think can serve as a great example of how email marketing should be done. It's kind of...
2 min read
Hubspot automations are a powerful tool for streamlining your sales and marketing processes. By setting up specific triggers and actions, you can...
2 min read
As a business you’re probably sending out a lot of emails on a daily basis. And quite often there are also different types of emails being send out...
3 min read
One of the things I love doing while traveling is observing the difference in adopting technology, both by businesses and the government. But...